Brand Development
Membership Promotion Campaigns
Membership Retention Campaigns
Trade Show Promotion
Alternative Revenue Models
Our team of professionals has a special understanding of the issues facing Associations
today. With over 10 years of experience we understand the problems of acquiring new
membership while retaining current membership. Our staff knows how to balance the
varied roles of board members and help face the challenges of strict budgets and changing
member needs. Our experience uniquely qualifies us to be the "in-house" marketing arm of
your Association or an "extension" of your team. Membership promotion and retention are
the battle cry of all Associations and we have the professionals to carry your banner into
the battle of niche marketing competition. Let us take on your unique Association
challenges. Our mission is to achieve your organization's vision of success.
Our team speaks professionally at both meetings and Association conferences presenting
strategies and tactics for effective marketing in this new age of management. Our staff
has written articles about effective association marketing that have been published in
the CSAE and OSAE newsletters and the ASAE Association Management Magazine.
Recent presentations include:
· Association Forum of Chicagoland Holiday Showcase
· ASAE Management and Technology Conference
· OSAE Management and Technology Conference
Our goal is to help organizations better understand the value of an integrated strategic
marketing program designed to generate measurable results.